Kristin Knudson is the co-founder of Aligned Agency and the driving force behind how marketing actually gets built, led, and scaled. She has spent her career running marketing from the inside — leading teams, setting direction, and turning messy ideas into systems that produce real growth.
Kristin has overseen full-funnel digital marketing across paid media, funnels, platforms, analytics, and execution, with a reputation for bringing clarity where things are overcomplicated and momentum where teams are stuck. She’s known for making smart calls, building teams that perform, and creating marketing operations that don’t fall apart when the business speeds up.
When she’s not running point on growth or shaping what Aligned Agency becomes next, Kristin can usually be found building something new, pushing ideas further than planned, or laughing at how often “quick decisions” turn into big wins.



